For Simple Options Tennessee, helping people understand money is about more than numbers—it’s about clarity, trust, and meeting people where they are.
Owned by husband-and-wife team Darius and Starr Montgomery, the Smyrna-based financial services firm specializes in life insurance strategies, retirement planning, and financial education designed for everyday Tennesseans.
A Tennessee native originally from Carthage, Darius came to a pivotal realization early on in his career: understanding how money works—assets, liabilities, and long-term strategy—was essential for building security and opportunity for every individual.
Fiber Internet Options for Business
After earning his real estate license and later entering the life insurance and retirement planning space, Darius found his calling in helping others learn what isn’t typically taught about personal finance.
“At Simple Options, we’re education first,” Darius said. “I don’t feel comfortable putting someone into anything unless they truly understand it. Every policy has a purpose, and every strategy is built around the individual.”
Operating as a satellite agency of the Atlanta-based Simple Options Agency, Simple Options Tennessee has served clients across the state for the past four years, with offices in Smyrna and Murfreesboro and a flexible approach that blends in-person meetings with virtual consultations.
While many clients appreciate the convenience of Zoom, Darius says sitting down face-to-face often makes the biggest difference. “Finances are personal. We want real relationships because we plan on being there as our clients’ lives grow and change.”
Reliable internet plays a critical role in making that experience seamless. Simple Options Tennessee recently became a United Communications business customer, using fiber internet and phone services to support daily operations. With a team of licensed professionals, frequent client visits, and a mix of in-office and virtual work, speed and uptime matter.
Darius is also a fan of BizControl, an all-in-one smartphone app that he uses on a regular basis to check his Wi-Fi speed and security. With just a few clicks, he can use the app’s guest network feature to offer free Wi-Fi connections to visiting clients who often need the service to pull up digital paperwork like bank statements and retirement account balance sheets.
“With United’s gig-speed fiber, when it says a gig, I feel it,” Darius said. “We’re constantly uploading files, running webinars, and meeting virtually. Everything just works smoother—and my computer thanks me for it.”
Darius also points to United’s local service as a key differentiator. From a fast installation process to having a dedicated local account representative, the experience stood out immediately. “Time is everything for a small business. We had internet up almost immediately and phone service shortly after. United definitely won points for that.”
As a business owner who values community, Darius says working with a local provider also aligns with his own mission. “It’s important to work with people who know the area and care about the same communities we do. Anyone who qualifies for United’s service—I recommend them without hesitation.”
For Simple Options Tennessee, the right connection—both financial and digital—helps make meaningful conversations possible every day.
Watch a brief video clip of our interview with Darius Montgomery by following this link. To become a United business customer, you can learn more about our business internet solutions here. You can also reach us at 1-800-779-2227 or visit our service page to see how United can support your business.